1969 - 19/03 'Jim Figgerty' at Jacobs D212-6712.jpg

‘Jim Figgerty’, the man who put the figs in fig rolls, returns to Jacobs after a three-month absence and is mobbed by fans. Part of a hugely successful marketing campaign based on the question ‘How do Jacobs get the figs in the fig roles?’ Figgerty, and his sidekick, Habibi, (who asked the question in French) became part of the national consciousness..19.03.1969

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Filename: 1969 - 19/03 'Jim Figgerty' at Jacobs D212-6712.jpg
Copyright: Irish Photo Archive
Image Size: 1293x874 / 313.8KB; Dublin baking Habibi Irish culture fig roll Jacobs old photos old print fig Jim Figgerty the sixties vintage photos fan 1960s historical photos Irish photos black and white pictures black and white prints Irish history black and white film photography Irish pictures picture library Republic of Ireland Eire news photos old pictures photography print image library Ireland Irish society Irish Irish heritage biscuit baker character food moustache Irish people antique photos marketing sepia Irish images history pictures images of Ireland photographs of Ireland Irish gifts advertising
Contained in galleries: 1969 - 19/03 'Jim Figgerty' at Jacobs, 1969 - 19/03 'Jim Figgerty' at Jacobs, images of ireland 1960s

‘Jim Figgerty’, the man who put the figs in fig rolls, returns to Jacobs after a three-month absence and is mobbed by fans. Part of a hugely successful marketing campaign based on the question ‘How do Jacobs get the figs in the fig roles?’ Figgerty, and his sidekick, Habibi, (who asked the question in French) became part of the national consciousness..19.03.1969